How these 4 Nigerian Entrepreneurs are using Online Marketing to get more customers

Last Saturday was the 3rd edition of VConnect’s SME conference. Just like the previous two editions, the conference was held in conjunction with Facebook. This edition trained businesses on how to build websites for themselves using VConnect Sites, Boosting their Business with Facebook and Online lead generation. I was there to take pictures and give social media updates, I was filling in for Abdulkareem our social media guy who isn’t feeling well at the moment, get well soon bro. The event was a great time for Nigerian entrepreneurs present at the event to share and gain new insights about online marketing. As the event was wound up, I cornered some these Nigerian entrepreneurs to ask them about their business and their impressions of the conference. Who they are [caption id="attachment_19617" align="aligncenter" width="785"]

Got a bad review on your business? Here is how to defend your small business online

Getting reviews is a numbers game. People prefer to buy from a business with more reviews, than ones with less. As you get more reviews, though, the possibility of having a few bad reviews becomes less remote. But this good. A combination of positive and negative reviews helps improve consumer’s trust in the reviews on your business. People are suspicious when your business has only good reviews. But having an unflattering comment such as; "The worst restaurant I have ever visited" on your review page is worrying still. It's certainly nothing to leave on your review page unattended. You've got to do something about it. The question is: what? In this post, we’ll go over what you should do, 1. Don't defend yourself Negative reviews can leave you ...

6 apps every Nigerian entrepreneur needs right now

Entrepreneurs are an efficient bunch. The secret? They don’t do it alone. The workload of an entrepreneur, if done alone can make them drop dead.  However, they use cutting-edge apps to keep them on their A- game. Technology has made it easier for entrepreneurs to accomplish routine tasks, manage time more efficiently and keep track of responsibilities in a more orderly fashion. As great as these apps may be, it is important to choose the right app for your work style. With that in mind, we have put together, top apps that every Nigerian entrepreneur should have and use; 1. Dropbox Dropbox is a useful app for sharing files with your PCs, your other devices, and other people. Instead of carrying around big files, flash drives and hard drives, you simply store ...

Profound Tips for Starting A Small Business

  Being one's own boss is a craving that is evident in Entrepreneurs, whereby you're in charge of your time and resources. Being a student of History, I figured that most successful entrepreneurs had to start from somewhere and they all started really small, none of them became "Mega" overnight, it took them loads of hard work, patience and perseverance. Below are some helpful tips for those aspiring entrepreneurs out there: 1) Do what you Love: This is where your passion lies, You're going to devote a lot of time and energy to starting a business and building it into a successful enterprise, so it's really important that you truly, deeply enjoy what you do,  whether it's logistics, creating IT solutions or providing financial advice. 2) Write a Business plan: The main reason for drafting a business plan first when you're thinking of starting a business is so that ...